Top tips for efficient shipping – a guide for SMEs
The
delivery of your products to customers is a fundamental and highly visible part
of your company’s service. Done well, it can act as a business card to
strengthen your brand’s reputation. But done badly, it can negatively affect
your brand’s reputation and, ultimately, your bottom line.
This
is why you need a targeted strategy that guarantees an effective end-to-end
service that helps you gain and retain customers.
Pack
and ship for e-commerce: 4 simple steps
The
shipment of goods is a complex process. Navigating it successfully can be a
challenge for start-ups or smaller companies, but these simple steps can help
get you off on the right foot:
1. Packing:
Let’s start with the basics. The way you present your products is a crucial
part of the customer experience. As much as the quality of your goods, it can
affect your online ratings and reviews, so ignore it at your peril. Differentiate
your brand and stand out from the competition with personalised packaging,
while ensuring you respect the environment with sustainable boxes and bags.
2. Packaging
materials: Effective packing guarantees the secure transit of
your goods. There are many options for protecting your products, including
boxes and envelopes, padded or otherwise, custom packaging for particularly
fragile items, void fill chips to stop items moving inside their packing and of
course adhesive tape to seal your parcel.
3. Check
the address: Make sure you check that the order is correct and
that you have the right street address and house number before you download the
waybill.
4. Labelling: If
you’re managing a significant volume of orders, printed labels are the best
solution. Your e-commerce platform might include a label generator to print the
destination address as items are picked and packed, so all you have to do is
stick them onto your packages.
In
fact, MBE can manage the entire process, from storage, pick and pack to
packaging and worldwide delivery. Just ask your nearest MBE centre or enquire
online.